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Sheena Liu to manage both UM and Initiative in Taiwan  
Media

Sheena Liu to manage both UM and Initiative in Taiwan

3 days ago
TAIPEI - IPG Mediabrands has appointed Sheena Liu as managing director of UM and Initiative's Taiwan offices.
SCMP veteran Wang Xiangwei steps up as new editor-in-chief 
Media

SCMP veteran Wang Xiangwei steps up as new editor-in-chief

By Benjamin Li, 4 days ago
HONG KONG - South China Morning Post (SCMP) has promoted 16-year veteran Wang Xiangwei, previously deputy editor, to editor-in-chief, filling the vacancy left by Reginald Chua, ...
Joanne Law takes operational reins at Carat Northern China  
Media

Joanne Law takes operational reins at Carat Northern China

By Jenny Chan, 4 days ago
BEIJING - Carat has appointed Joanne Law as managing director of Northern China, replacing Jackie Kuo, who resigned in November after 12 years in office.
Tablet adspend increases four times over 2011: admanGo 
Media

Tablet adspend increases four times over 2011: admanGo

By Benjamin Li, 4 days ago
HONG KONG - Despite uncertainties in the world economy, adspend focused on marketing tablet devices in Hong Kong reached US$13 million in 2011, four times the amount spent in ...
ZenithOptimedia tipped to have won Henkel media account  
Media

ZenithOptimedia tipped to have won Henkel media account

By Benjamin Li, Jan 26, 2012
SHANGHAI - ZenithOptimedia is understood to have won the media account for consumer-goods and adhesives manufacturer Henkel in a number of countries in Asia, including China ...
Gina Mazzorana tipped to lead P&G Greater China at Starcom Guangzhou 
Media

Gina Mazzorana tipped to lead P&G Greater China at Starcom Guangzhou

By Benjamin Li, Jan 20, 2012
GUANGZHOU - Gina Mazzorana, currently vice president and Procter & Gamble global operations director for Starcom MediaVest Group in its Chicago office, is tipped to be ...
Tencent bonds with brotherhood-themed brand campaign 
Advertising

Tencent bonds with brotherhood-themed brand campaign

By Jenny Chan, Jan 19, 2012
BEIJING - Tencent has launched its three-week long corporate branding campaign ahead of Chinese New Year, exploring the theme of 'brotherhood'.
MPG China adds Hyundai and Kia import business 
Media

MPG China adds Hyundai and Kia import business

By Staff Reporters, Jan 16, 2012
BEIJING - MPG China has won the offline media planning and buying business for Hyundai and Kia's import models in China.
Initiative wins media-planning business for Zuji in Hong Kong 
Media

Initiative wins media-planning business for Zuji in Hong Kong

By Matthew Miller, Jan 13, 2012
HONG KONG - Travelocity company Zuji has chosen Mediabrands’ Initiative for strategic planning in Hong Kong, and the media agency is already working on the online ...
Former OMG China president Ian Lee joins 3R Group as CEO and partner 
Media

Former OMG China president Ian Lee joins 3R Group as CEO and partner

By Benjamin Li, Jan 12, 2012
SHANGHAI - Ian Lee, former Omnicom Media Group (OMG) China's president and chief operating officer, will join 3R Group as CEO and partner, from 1 February.
Campaigns enter last week before Taiwan presidential election  
Advertising

Campaigns enter last week before Taiwan presidential election

By Benjamin Li, Jan 10, 2012
TAIPEI - This week is the final week before the “super weekend” of the 2012 Taiwanese presidential election on 14 January, with the two major competing parties ...
Lionsgate forms content distribution partnerships in Greater China 
Media

Lionsgate forms content distribution partnerships in Greater China

By Jenny Chan, Jan 3, 2012
GREATER CHINA - Sohu, Celestial Pictures, and Saban Capital have each partnered with entertainment company Lionsgate for licensed distribution of entertainment content in the ...
Huiyuan Group picks Optimedia Beijing, Leo Burnett and Genedigi to boost international brand image  
Advertising

Huiyuan Group picks Optimedia Beijing, Leo Burnett and Genedigi to boost international brand image

By Benjamin Li, Dec 20, 2011
BEIJING - Hong Kong-listed Huiyuan Group has selected Optimedia Beijing, Leo Burnett and Genedigi for media planning, creative and PR duties respectively.
Sandisk appoints media agency for the first time 
Media

Sandisk appoints media agency for the first time

By Jenny Chan, Dec 16, 2011
SHANGHAI - OMD China has won a media assignment worth US$5 million for SanDisk, following a recent three-way pitch.
OMD China adds Balabala to client portfolio  
Digital

OMD China adds Balabala to client portfolio

By Jenny Chan, Dec 14, 2011
SHANGHAI - OMD China has won the bulk of the US$20 million media account for home-grown children's clothing brand Balabala, sharing it with NIM Advertising.
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MAGAZINE
Campaign Magazine
Campaign Asia-Pacific
January, 2012