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Marketing - Sector Insight

Gap's expansion fuels Asia fashion war 
Marketing

Gap's expansion fuels Asia fashion war

By Matthew Carlton, Jan 6, 2011
Asia is an attractive breeding ground for fast-fashion labels. But is this just part of the retailer's global expansion or to compensate for poorer performances elsewhere?
Ad spend cuts have little effect on shrinking Japanese car market 
Marketing

Ad spend cuts have little effect on shrinking Japanese car market

By Glenn Smith, Aug 12, 2010
Japanese car makers slashed adspend during the past couple of years, then sat back expecting the worst. But not much happened, which has led them to question the relevance of ...
Taiwanese beer: China offers profits for Taiwanese brewers 
Marketing

Taiwanese beer: China offers profits for Taiwanese brewers

By Glenn Smith, Jul 28, 2010
Beer vendors struggle with a declining market, but China offers profits for Taiwanese brewers.
Cambodian telcos battle for the final frontier 
Marketing

Cambodian telcos battle for the final frontier

By Glenn Smith, Jun 25, 2010
Advertisers are cleaning up as telcos struggle to make their voices heard in the emerging market.
Is there a gap for foreign retailers in China's convenience store sector? 
Marketing

Is there a gap for foreign retailers in China's convenience store sector?

By Glenn Smith, Jun 16, 2010
Local outlets still dominate the Chinese convenience store sector, but is there a gap for overseas brands?
Hong Kong's property prices continue to surge upwards 
Marketing

Hong Kong's property prices continue to surge upwards

By Matthew Carlton, Apr 16, 2010
Spend on property - and advertising it - in Hong Kong continues to shoot skywards as big players battle for gain.
Sector Insight... Handset firms rush to capitalise on Chinese 3G 
Marketing

Sector Insight... Handset firms rush to capitalise on Chinese 3G

By Glenn Smith, Jan 7, 2010
The recent launch of Apple's iPhone in the mainland capped a busy 2009 for smartphone manufacturers.
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MAGAZINE
Campaign Magazine
Campaign Asia-Pacific
January, 2012